About

As a design leader I promote a design culture of diversity, embeddedness and co-creation that fosters design thinking and product innovation. My primary objective is to smoothly integrate the design process throughout the product development life cycle, ensuring the delivery of unparalleled results.

As a business leader, I center the customer at the core all operations, and leverage an insight-driven methodology to build a well-integrated, customer-centric brand. This continuous discovery strategy fortifies team decisions and ship products with great impact and high retention rates and increased loyalty.